Technology Ai Website – See how some of the industry’s leading AI websites are enabling high growth through their UX and marketing strategies.
Today’s AI marketing leaders face a daunting and complex landscape. Hundreds of startups are fighting to gain market share and make a name for themselves in technology. Additionally, we are seeing a slew of established SaaS companies bringing in a more AI-centric brand identity.
Technology Ai Website
In this crowded landscape, sales teams must work to differentiate, attract trust, and build pipeline. As we continue to preach, website marketing is a powerful way to present and grow your brand.
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Like Web3 Web3, Artificial Intelligence has carved its own style when it comes to website marketing designs. As always, here are our two cents when it comes to upcoming web design trends on the web.
In this article, we’ll discuss the winning strategies we’ve seen marketing AI teams implement on their websites among the competition and effectively drive business experiences.
We’ll also highlight favorite examples from across the industry. Read on to learn what it takes to create an industry-leading Ai/ML website and get inspired by those above.
After reviewing hundreds of sites from AI companies, there are a few themes we noticed in design, development, and content.
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🌚 Dark Mode and Colorful Backgrounds: Designers have deviated from your usual white backdrops and opted for more colorful options to enhance the brand colors.
📱 Product Illustrations: AI allows companies to shine their products on the website. Visitors can view a product ui content, some with static illustrations and some with animations. Some include interactive experiences that are as close to a demo as you can get.
🤝 Evidence of Trust: Many include prominent testimonials from famous brand customers and testimonials from founders, executives and leaders. There is a clear attempt to establish itself as a trusted partner by showing the benefits of other successful SaaS and AI names.
🤖 Constant Use of Buzzword (AI): Chances are you’ll find the aforementioned “Ai” in the crowd on the homepage. Most use it with a bold, flowing headline.
Artificial Intelligence Landing Page. Website Template For Ai Machine Deep Learning Technology Sci-fi Concept Stock Vector Image & Art
📁 Choice of CMS: Apart from design, we know what infrastructure AI websites use. We know many AI startups with simple webflow websites, while content websites and more specific platforms like de-oocms.
🧑💻️ Developer Resources: DEV-related content preferred, including multiple AI websites, resource hubs with documentation, participating providers, and communities.
Check out the best examples of web design across the industry and get inspired to make your website stand out.
Sidenote: Apart from the design, we can also call the SEO / CO / COO of each site other noteworthy aspects like content.
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Let’s start by showing our own creation, the Diphagram. If you’re not familiar, Defgram is a platform that has revolutionized the way apps can improve voice AI.
Dedgram designed and created a modern, industry-leading website that would build an unmistakable brand and showcase the capabilities of its products.
Overall, the website is very product oriented. There are animated product displays everywhere you look. Additionally, users can seamlessly test each of Defager’s voice models, text-to-speech, speech-to-text, and audio intelligence.
It has one of the cleanest layouts we’ve ever seen on i. There’s a lot to admire here, from their colorful backgrounds, smooth typography, and subtle animations. We also appreciate the consistency of the shapes of buttons, images and field shapes. If you’re an AI company looking for bold inspiration to break out of your traditional business plan, you need to dive deep.
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You may be spending a lot of time on the chatgpt ui, but have you checked out Marketing Opote’s website?
The leading AI company takes an unconventional approach to its homepage, making Openy more like an art gallery than an app. However, all the visuals you see can be AI-generated, which is a neat way to integrate your marketing product. Overall, it’s interesting what the Openii models are capable of, and Chatgpt, Sara, and Dall-e do a great job of showing off what they can bring.
Clay is a data mining and outbound automation solution that supports sales teams with AI. Clay seems to be inspired by some of the best PLG company websites like listings, ideas, and credibility.
Almost every page has several UIS products and all CTAs focus on their free signup. The AI company also relies on fierce branding in colorful illustrations with creativity inherent in fine art (be sure to check out their images on the blog).
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Next up is Labelbox, AKA “the data factory for next generation AI”. They have one of the most content-rich websites we’ve ever seen, including use cases, industries, product tours, guides, and even a “customer academy.” From its content strategy to its writing, this website is focused on educating the end user. Labelbox extracts all the different types of information a prospective customer is looking for and delivers that content in the best possible format. All done, creating a comprehensive web experience that many AI companies lack.
Another AI startup is working with Octoai, a platform to ease AI model deployments.
From the beginning, we helped Octosai’s recognition and implemented a new design system with a focus on modularity. Content modeling, once a major limitation for their marketing team, is now a seamless process that adds creativity and flexibility to their website.
Some of the things Octoy wants to translate are confidence and experience. The best way to do this is to design a great in-class testimonial that includes bold quotes, great quotes, job titles, and CTAs that link to case studies.
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Scale has a great AI website and is a staple of the best B2B of SAR websites.
One of the most impressive aspects of the Scale website is its dynamic design. A prime example of this is the animation on the defense industry page depicting fighter jets taking off and landing on an aircraft carrier. The attention to detail and significant investment that has gone into this website is evident, and it has clearly established itself in its industry.
Get.i, a member of the Alliance for Artificial Super-Intelligence (ASI), is a blockchain-based project that supports decentralized AI applications.
A prime example of web design in the crypto industry, get.i is a simple yet beautiful website. Despite having a dozen pages, it has all the design elements and technical performance you’d expect from a business-level website.
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Heygen is a platform that allows businesses to create studio quality, AI videos for product results, sales outreach and L&D.
Heygen is another product driven website. Their site does a great job of showing the realism and variety of their AI-generated videos. And their messaging is persuasive, conveying the ease of creating AI video content. Their design is sure to appeal to those who are preconceivedly hesitant about AI voice and video quality.
BASTEN brings simple illustrations to life with subtle animations, elevating a website from a static experience to a dynamic one.
Most of the main pages are under a model library designed as a directory or marketplace. Instead of blank and unintelligible cards, each model has a detailed futuristic image to make it unique and grab users’ attention.
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Jasper easily made our list due to its strong brand recognition and content monetization. Through web design principles and highly strategic strategy, Jasper’s website is a lead generation engine.
Jasper has a lot of valuable content that enables people to write better and faster. For example, their “Free AI Test on Toots and Genetic Diseases” ad titles how Jasper uses AI for 30 different use cases
All of these are perfectly designed with CTAs to drive signups from individuals and demos for businesses.
AI delivery engine, Arthur, takes a cartoonish design approach that facilitates their innovative solutions. Their hero sections for each solution and product pages are works of art that immediately grab your attention. On every page, Arthur uses bold headings, dynamic product UIs, and relevant calls to action that drive the user journey.
Website Template For Ai Machine Deep Learning Technology Sci-fi Concept. Stock Illustration
Otter.ai is a model for a not-so-flashy but effective AI website. With meaningful visualization and thoughtful copy, Otter.ai quickly builds a value proposition to enhance meeting and improve AI collaboration.
For those unfamiliar with LangChain, it is an open source tool that helps application developers using multiple language models (llms). Abstract patterns, soft pastels, and extensive use of white space are all typical Langchain web themes. Large, bold headings and small text highlight important information that users can easily understand